How to Pitch Your Song on Spotify: The Complete Guide

Pitching your songs on Spotify the right way is hugely important for catching editors' attention and boosting your chances of being added to popular playlists. Here's a complete guide to help you through the process.

Access Spotify for Artists

First, make sure you have a Spotify for Artists account. This tool lets you manage your releases, access detailed stats and, most importantly, pitch your songs.

Complete your artist profile

A well-completed artist profile not only makes a good impression, it also gives editors the information they need about your music. Make sure your Spotify profile includes:

• Professional photos: use high-quality images that represent your brand.
• Detailed bio: include a full description of your journey, influences and career achievements.
• Social media links: link your Instagram, Twitter, Facebook, etc.
• Complete discography: make sure all your songs and albums are uploaded correctly.

Plan your release

Pitch at least 10 to 12 days before the release date. This gives editors the time they need to listen to and consider your music. Good timing can make all the difference.

Pitch step by step

1. Log in to Spotify for Artists.
2. Go to the Music section, select Upcoming, and your song will appear there ready to submit.

   

3. Select the song: from the dashboard, choose "Pitch a song".
4. Fill in the fields: complete every required field as accurately as possible.
5. Save and submit the pitch.

   

• Genre: choose the genre that best describes your song.
• Mood: indicate the mood of your song (happy, sad, energetic, chill, etc.).
• Location: provide information about where the song was created.
• Language: select the main language of the song.
• Description: write a detailed description of the song, a short bio with your most impressive achievements and any relevant detail that might catch editors' attention.

Provide detailed, relevant information

The more information you offer, the better. Spotify's editors look for songs that fit specific playlists, so details like the instruments used, collaborations with other artists and the context of the song can be very helpful.

Mind the language

While Spotify allows pitches in several languages, it's best to pitch mainly in the language your song is in, to make it easier for the national curators who'll assess your song for their editorial playlists.

Extra promotion

Beyond pitching on Spotify, it's really important to actively promote your music on social media, blogs and through digital marketing campaigns. The more visibility your song has, the greater your chances of being noticed. Thousands of songs are released every day, so it's vital to build as much buzz as possible before release so curators consider you for their editorial playlists.

Extra tips for an effective pitch

• Be clear and concise: avoid long, confusing descriptions. Get to the point.
• Use keywords: include relevant keywords that describe your music.
• Tell a story: editors love stories. If your song has an interesting one, tell it.
• Audio quality: make sure your song's audio quality is excellent.

Pitch example

FAQs about pitching on Spotify

How long does Spotify take to respond?
Generally, Spotify won't notify you if your song isn't selected. If it's accepted, it will appear on the playlists without prior notice.

Can I pitch several songs at once?
You can only pitch one song per release, so choose the one you think has the most potential.

What if my song isn't selected?
Don't be discouraged. Keep creating and promoting your music. Learn from the experience and fine-tune your pitch for future releases.